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23 Ways The Air Jordan III Revolutionized Sneakers

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    First Retro To Be Celebrated With "OG" Anniversary Release

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    2001 Retro Releases Began The Boom In Sneakers Selling Out

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    The Air Jordan III Was The First True Signature Shoe

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    Black Means Business

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    Branding Shifted from the Sides to The Tongue And Heel

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    The Smooth Toebox Trend Is Started

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    First Lightweight Air Jordan Sneaker Design

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    Most Re-Released Original Colorways Of All Time

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    First Air Jordan Ads Using MJ's Other Sports

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    It Made A Statement In The Streets

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    First of the Air Jordan Line To Feature Fully Reinforced Lace System

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    Introduced Multi-Commercial Campaigns to Sneakers

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    Birthed Sneaker-Inspired Designs

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    First Exaggerated Tongue Design on an Air Jordan

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    The Most Iconic Images of MJ's Career

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    Kept Michael Jordan Signed To Nike

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    Introduced Spike Lee's Air Jordan Campaign

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    First Air Jordan To Feature Mid-Cut Design

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    First Air Jordan to Use Visible Air

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    First Air Jordan Designed By Tinker Hatfield

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    No Swoosh on the Side

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    Elephant Print Is Introduced to Air Jordans

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    The Jumpman Logo is Created


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